May 07, 2021 | 4 min read
  1. Home
  2. blog
  3. Using mobile broadband for primary connectivity

Using mobile broadband for primary connectivity

Expereo team

Historically, when connecting their businesses to the Internet, leaders have opted for traditional network solutions such as MPLS or the Internet. However, with the imminent arrival of 5G routing equipment, IT teams are increasingly considering adopting Mobile connectivity as part of their networking strategy.

Mobile connection can improve a business’ current network resilience, or enhance its overall capability. But more than being an addition to a company’s pre-established network connection, cellular broadband can be used as the primary means of connectivity.

Mobile broadband provides enterprises with reliable connectivity whilst being an extremely adaptable solution. It goes beyond wires, and, as costs fall and demands change, more and more leaders are starting to use the network solution to its full and flexible advantages. Below, we dive into four different scenarios where Mobile broadband is positioned as the optimum network solution.

Locations with poor physical infrastructure

Mobile connectivity can be an excellent standalone choice for businesses that are based in locations with poor physical infrastructure, or where fixed copper or fiber connectivity is not available.

As you can imagine, some countries are yet to reach network maturity. Often in those, the infrastructure available isn’t capable of meeting the demands of an ever-evolving digital landscape, its businesses and consumers.

Now, let’s take remote or rural locations for instance. In some cases, businesses can wait for months – or even years! – for good quality data connectivity to be installed, if it can be installed at all. Not to mention the fact that when these locations happen to get a time frame for deployment, the costs of that setting up can be huge.

In both situations, businesses that opt to use Mobile connectivity as the primary means of connection immediately remove their dependency upon the provision, vagaries, and quirks of local infrastructure.

Places where fixed infrastructure is good but not practical

Sometimes, having a fixed fiber or copper connection simply isn't practical in areas where the fixed infrastructure is, on the other hand, good. Think about it: we live in a dynamic world where businesses have to be flexible. When it comes to companies in the retail sector, for example, pop-up stores often operate in urban environments with good infrastructure, but the need for flexibility and mobility means that fixed connections are a blocker to business operations.

Temporary retail or promotional activity can be effectively and securely supported using Mobile as the primary connection technology. This can be seen at festivals, carnivals, and conference events worldwide.

Semi-permanent kiosks and vending services can also benefit from the primary use of Mobile connectivity. In such places, time and again there isn't space or the margin to consider the installation of fixed connectivity. The use of mobile connectivity allows for flexibility in the deployment of such units, making it easy to move them when appropriate or necessary.

Fleet or vehicle management

 With regards to fleet or vehicle management, fixed line or even Wi-Fi is of limited use, especially when a vehicle strays from the range of registered hotspots.

The availability of internet connectivity in vehicles has become a social factor in recent years. Not only does it provide the connectivity expected by today's mobile workforces, it also offers the agility required by services that save lives, improving safety operation and coordination of police, ambulances and fire services first responders.

Public Transport networks can also use Mobile connectivity as the primary source of network connection to maintain consistency and quality of services, as well as process payments and keep staff connected and safe.

Offshore, farming, and maritime applications

In these industries, it is becoming increasingly important to have access to reliable network connectivity. Connected devices are being used to guide trawlers and crop machinery, locate and track assets, secure sites and more, ultimately providing control and reducing production costs at scale.

Even under the vast array of IoT applications, which require differing data, speed, and latency requirements, Mobile connectivity can provide a cost-effective solution for primary networking.

The future is mobile

Mobility first thinking reinforces the flexibility and usability of many types of systems or networking from the ground up. It is one of the areas that many pre-eminent current business thinkers appear to agree upon. And that’s because Mobile ultimately brings network connectivity to the technology, people and processes that facilitate Digital Transformation.

Given the increased desire from organizations to be always connected via multiple and diverse methods, we at Expereo are taking the lead in offering mobility solutions that deliver utility and value to our customers, while complementing our position in Global Internet, SD-WAN and unique Cloud acceleration solutions.

Talk to one of our experts about Mobile broadband.


Future trends in Global Internet connectivity for businesses

Explore the trends in Global Internet connectivity and stay competitive!


Subscribe to our monthly newsletter